Podcasts: The UK’s Latest Obsession – New Data Reveals Record Growth in 2024
Podcasts have truly captured the UK audience’s imagination, with the latest research revealing staggering growth. As of 2024, over two-thirds of UK adults have tuned into a podcast, with 42% now regular monthly listeners and 30% hooked weekly. What’s driving this surge? It’s not just the content—it’s the connection, the intimacy, the ability to listen […]